Meet Our Team
Kevin Shaw, CPA, CEO
Kevin knows that taxes, accounting, and financial planning can be intimidating and confusing. His extensive experience has given him the knowledge to manage nearly every financial situation and his positive attitude and enthusiasm for his work are instrumental in tackling each client’s unique circumstances in a personalized way.
Kevin is a Certified Public Accountant and owner of Shaw & Associates CPAs & Financial Advisors and has been a practicing CPA since May 1983. The first eight years of his career were spent with the international accounting firm KPMG, where he attained the level of Senior Manager. He left KPMG in 1992 to become Chief Financial Officer for Nevada Bob’s Pro Shops, Inc. and in 1994 became Corporate Controller for Hilton Hotels, Inc.
In 1997, Kevin and his family made a lifestyle change and moved to Fort Collins, CO where Kevin began his own accounting firm. Shaw & Associates has grown steadily since, from Kevin preparing individual income tax returns in his home office to a full-service Fort Collins accounting firm specializing in taxation, business accounting, and financial planning.
Kevin is also a proud, dedicated community advocate. Since moving to Fort Collins, he has supported groups such as the Boys & Girls Clubs of Larimer County, the Food Bank for Larimer County, OpenStage Theatre & Company, Realities for Children Charities and the Fort Collins Chamber of Commerce — among others. He has also served on the City of Fort Collins Economic Advisory Committee. Between managing his firm and civic engagements, Kevin enjoys spending time with his family and practicing his swing on the golf course.
Marcy Palm, Accounting Manager
Marcy Palm has a passion for working with business owners and individuals. She enjoys learning about clients’ specific situations and helping them turn complex tax and accounting questions into understandable answers. She believes in empowering others with the tools to make more informed decisions. Her 20+ years of accounting experience in various industries has given her a strong basis from which to work.
Marcy’s previous corporate accounting experience included working in Financial Reporting for Circuit City Stores, Inc. and as a Senior Auditor and Business Analyst for Marriott International, Inc. In 2001, she decided to leave the East Coast and its big cities behind to relocate to Fort Collins and pursue other interests. Since then she has held various positions including bookkeeping, public accounting, and tax. She has worked for Shaw & Associates since 2005, where she is now the Accounting Manager. Her duties include tax preparation, tax planning, higher-level bookkeeping, client training, and many other functions.
In her free time, Marcy enjoys almost any kind of outdoor activity including skiing, hiking, camping, and running; trying to keep up with her two energetic kids; spending time with her husband, Dave; and traveling.
Susan Graham, CPA, Senior Accountant
Susan Graham brings a wide range of accounting and tax experience to the Shaw & Associates team. She has over 15 years of experience in various aspects of accounting, has worked in both public accounting and private industry, and enjoys helping individuals and small business owners with complex accounting and tax issues. Susan joined Shaw & Associates in January 2011 as a Senior Accountant and became an immediate asset by providing quality tax services to clients.
Susan has been a Certified Public Accountant since 2003. She spent the first five years of her accounting career with a Fort Collins CPA firm, first as Staff Accountant, then as Tax Supervisor. Her job duties included tax return preparation and review, auditing, payroll, and small-business training and consulting. In 2004, she accepted a position as the Accounting Manager for a local real estate development and venture capital business, which she held for over six years.
Susan enjoys spending her free time entertaining family and friends with her husband, Seth and her sons, Oscar and Gus. She also enjoys watching her alma mater Kansas State University play football and basketball. Other interests include reading, music, and cooking.
Cassy Moorhead, Staff Accountant
When most of our clients think of Shaw & Associates’ bookkeeping services, they think of Cassy Moorhead. Cassy assists a variety of our business clients with duties such as daily bookkeeping, tax reporting, training, and business and financial analysis. She is a genuine people person and has a high level of enthusiasm for providing the quality professional service for which we pride ourselves.
Cassy’s career began at the largest pediatric office in Northern Colorado, The Fort Collins Youth Clinic. There she excelled at coordinating with many busy doctors and nurses while providing personalized customer service to each and every patient.
As a Colorado native, she loves the mountains and the beauty that Colorado has to offer. She values spending time with her family and watching her daughter Cora grow up. In her free time, she enjoys snowboarding, playing soccer, or reading.
Jim Woodward, CPA
Jim Woodward has worked with Shaw & Associates since 2007. He currently performs consulting and special project work for the firm.
Jim began his accounting career in 1994 and is a member of the American Institute of Certified Public Accountants.
Prior to his association with Shaw and Associates, Jim was Corporate Controller of a regional pharmacy chain and started an accounting practice focused on tax return preparation and small business consulting.
Before entering the accounting field, Jim owned several small businesses.
Jim enjoys spending time in the mountains, hanging out with his teenage son, and playing guitar.
Jessica Tulk, Office Manager
When you call the Shaw & Associates office, you’ll be greeted by the lovely Jessica. She joined the team in November of 2020 as the Office Manager and brings almost 25 years of Office Management experience. With a past career in the healthcare industry as well as Oil and Gas, Jessica is looking forward to learning all things tax related.
Jessica moved to Greeley in 1991 from Rapid City, SD and within the next year met and married her husband. They have a 23-year-old son and a dog named Shelby.
When not at work, Jessica enjoys outdoor activities such as camping, 4-wheeling and fishing. She also enjoys some self-care such as getting her nails done and working on crafts.
SJ Lawyer, Assistant to the Office Manager
SJ joined the Shaw & Associates team in August 2018 as the main Office Manager. Having worked with Kevin and his team at her previous employer, she was excited to bring her customer service and organization skills to the team. At the end of 2020, she dialed back to a part time roll as an assistant to the Office Manager as she focus on her husband’s (John) businesses.
SJ moved to Fort Collins shortly after graduating college from the University of Wyoming in 2010. She graduated with a degree in Graphic Design that after a few years of pursuing, she learned she had more of a passion for relationship building and event planning. With a handful of past positions in the customer service industry, SJ easily transitioned to the Office Manager position while still doing Event Coordination on the side. She brings her friendly personality that greets our clients with a smile every day.
SJ keeps busy in her spare time organizing her house, planning events and weddings with her husband’s catering company, Lickskillet Catering. She now manages the company as well as helps with marketing for John’s other businesses RamaMama (restaurant and food truck) and Corndoggies food truck.
She loves spending time outdoors, around a fire pit, enjoying a local beer or glass or wine, and hanging with her dog, Marvin.